The Cult Of Beauty is a photography collection. Our theme was “ritual” and this project concentrates
on the ritualistic aspect of plastic surgery and body modification. In the past societal norms, often
influenced by religious beliefs, opposed anything deemed contrary to the laws of nature and god.
Beauty was viewed as a divine gift, and any deviation from one’s natural state was met with disdain.
Fast forward to the present, and we find ourselves in a world where people have the liberty to alter
their appearances through surgery, challenging the historical constraints imposed by societal norms.
“The Cult Of Beauty” captures the evolution of our perception of aesthetic value. In today’s context,
beauty has transformed from being a divine endowment to a matter influenced by financial means
and personal preferences. This shift has created in an era where individuals have the agency to
modify their looks according to their desires. Our new perception of aesthetic value and the often
times false pretense of attainability can easily lead to an unhealthy obsession with outer appearance.